PIPOLINO

I was approached by Melbourne based start up, Pipolino, to create their branding and blanket designs. They wanted a brand that communicated a love for little people with big personalities. Unique, bold designs and quirky colour combinations would set them apart from the typical baby blanket selection. Just as each child is different so too are the blankets they’ll be wrapped in.

Pipolino Character Exploration

“Anita is incredibly easy to work with. She embraces your vision and takes it to another level.
I had a business name and a creative direction for my new brand Pipolino, but wasn’t quite sure how everything would come together visually. Anita refined my logo ideas, designed a colour palette, selected complimentary fonts and provided all the graphical components needed to take my products to market including blanket pattern design, signage, business cards, social media graphics and more.
Anita sourced a photographer and directed and styled a photo shoot which delivered a great range of product images for my online store.
She is open minded, intuitive and her creativity is diverse. It was an easy process, we were on the same page and I’m thrilled with all the artwork she created for Pipolino.”

- Anita Moricz

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